Memorable music and a glowing reputation
Holland is known worldwide for its cycle-friendly cities, colourful tulip fields and iconic windmills. But ask event planners and party hosts to name another Dutch highlight, and many will point to the best entertainment band in Holland: Sonny’s Inc.
With their unforgettable live performances, Sonny’s Inc. has built a reputation as one of the leading entertainment bands in the Netherlands. The band has performed at exclusive corporate events, luxury weddings and prestigious venues across the country, even for members of royalty.
Known for their dynamic stage presence and exceptional musicianship, Sonny’s Inc. delivers high-energy live entertainment that fills every dance floor. Their versatile repertoire features a unique mix of international hits in English, Dutch and Spanish, making them the perfect entertainment band for international events in Holland.
We Love To Entertain You!
DISCO
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POP
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FUNKY
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SOUL
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DANCE
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LATIN
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JAZZ
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EASY LISTENING
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DISCO
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POP
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FUNKY
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SOUL
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DANCE
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LATIN
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JAZZ
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EASY LISTENING
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“I started to make music because I wanted to make people happy and give them a mental escape.”
says Sonny Hoogwerf, founder and lead singer of Sonny’s Inc. In the late 1990s, Sonny began building a versatile band with musicians capable of moving effortlessly between musical styles. His vision was to create a rich blend of rock, soul, jazz, Latin, folk and dance music, a sound that feels both familiar and refreshingly unique.
The seven-piece band he formed quickly became known as a group of some of Holland’s finest musicians, all trained at the Academy of Music. Their chemistry on stage and exceptional musicianship laid the foundation for what would become one of the most respected entertainment bands in Holland.
Audiences quickly discovered that a performance by Sonny’s Inc. is more than just live music. The band has a unique ability to connect with the crowd and turn every event into a shared experience. Their diverse repertoire includes timeless hits from legends such as Stevie Wonder, Earth, Wind & Fire, Robbie Williams and Frank Sinatra, combined with vibrant Latin influences that bring irresistible energy to the dance floor.
Today, Sonny’s Inc. is widely recognised as one of the best entertainment bands in Holland, performing at luxury weddings, exclusive corporate events and prestigious venues throughout the Netherlands.
Video Clips
Over the years, Sonny’s Inc. has become highly regarded for mastering an ability to combine hit tracks with their own originality. Click on the featured links and discover the mystical sounds of Sonny’s Inc.
“It’s a performance born out of authenticity, it’s important to me that people know that I’m not faking it.”
The album’s title, Sophisticated, reflects the big band’s style of fusing six horns, piano and a rhythm section to produce a unique mix of soul, jazz and latin tracks.
Sophisticated. It’s sexy. It’s soulful. It’s uniquely Sonny’s Inc.
“We love to entertain you!”
In 2006, Sonny’s Inc. decided to thank their growing fan base by organising a free open-air concert in the town of Laren. What started as a special gesture quickly turned into a remarkable success, with more than 2,000 people attending the very first show.
Thanks to sponsorships and local support, this annual celebration continued to grow. Each year, audiences are treated to spectacular lighting, surprise guest performers and the unmistakable energy that has made Sonny’s Inc. one of the most loved entertainment bands in Holland.
Beyond the stage, Sonny’s Inc. is also deeply committed to giving back. Founder Sonny Hoogwerf serves as Regional Ambassador for the Make-A-Wish Foundation, and the band regularly supports charitable initiatives and community events.
Over the years, Sonny’s Inc. has collaborated with renowned Dutch artists such as Jeroen van der Boom and René Froger, raising funds for important causes including diabetes research. It’s just another way the band continues to use music to connect people and create unforgettable moments.
“It’s the aspect of music I’m most proud of: finding musicians who can move effortlessly from one style to another and perform each genre at the highest level.”s anyone.”
This versatility has become one of the defining qualities of Sonny’s Inc., widely recognised as one of the best entertainment bands in Holland. The band’s ability to adapt to every audience and every occasion makes them a favourite choice for luxury weddings, corporate events and international celebrations.
Over the years, Sonny’s Inc. has had the privilege of performing for many renowned event agencies and production companies, including:
La Promesse Groep, Joop van den Ende Producties, De Mol Wentink Evenementen, Stokvis Evenementen, Peters & Ter Linde, Marc van Laere Producties, IDTV, De Otter & De Vries Producties, Incentive Holland Business Events, Dechesne & Boertje Business Events, Nike Event Consultants, Target Entertainment, Planet Events, Bernie Brillman PCO, Jean-Pierre Carlier Productions, Marie Aubain Events, WOP.NL and Team de Boer & Sierhuis Entertainment, NBC Nieuwegein
These collaborations highlight Sonny’s Inc.’s reputation as a trusted live entertainment band in the Netherlands, delivering exceptional performances at prestigious events throughout Holland and across Europe.
“Sonny’s Inc. is regularly booked as an entertainment band for corporate events in the Netherlands and across Europe.”s anyone.”





